Built in Finland, for teams that want answers.
Spectry is a privacy-first platform for analytics, session replay, A/B testing and conversion optimization. It shows what visitors do on your site, why they leave and what to change, without sending their data outside the EU.
Why Spectry exists.
Most websites run the same patchwork: analytics in one tool, heatmaps in another, replays in a third and tests in a fourth. Each has its own script slowing the site down, its own cookie banner and its own invoice, and none of them can say why a page is underperforming.
Spectry puts that work in one place. One script collects the data once, and every feature reads from it, so a drop in a funnel connects to the sessions behind it, and an insight connects to the test that fixes it.
The team.

Niko Tikkanen
Founder
Niko is a software engineer who likes turning messy problems into tools that feel simple. He cares about software that earns its place: quick to set up, honest about what it shows, and still solid years later.
He works best close to the people who use what he builds, listening for the question behind a feature request and answering it in the plainest way possible.
What we believe.
One tool, not five
Analytics, heatmaps, session replay, A/B tests, surveys and error tracking share one tracking script and one dataset. A drop in a funnel links straight to the replays behind it.
Privacy by default
No cookies are needed for core analytics, inputs are masked in replays, and all data is processed and stored in the EU.
Findings you can act on
Spectry flags what is hurting conversion, explains why, and lets you test a fix, instead of handing you another dashboard to interpret.
The company.
Spectry is developed and operated by Plexcell Media, a Finnish software company. Questions about the product, partnerships or data protection go to the contact page.
- Legal entity
- Plexcell Media
- Business ID
- 2493526-5
- Based in
- Finland
- Infrastructure
- Google Cloud, europe-west4 (EU)