Analytics

The site Overview: live visitors, key metrics, traffic trends and quick links.

Understand who visits: traffic sources, locations and devices.

See what visitors do: top pages, sessions, and individual page/session detail.

Visualise the most common paths visitors take through your site with a Sankey diagram.

Monitor real-user performance: LCP, FCP, CLS, INP and TTFB, broken down by page, device and browser.

First-touch attribution: which channels, sources and campaigns bring in your traffic.

Tag your marketing links with UTM parameters and measure campaign performance.

Track clicks on links that leave your site.

See how many visitors come back over time with cohort retention.