Feedback widgets

Feedback widgets are lightweight forms that appear on your site to capture input in the moment. Create one from Feedback → Create feedback; a guided builder walks you through each step.

Type

• Widget — a floating button/popup that appears based on your trigger rules.
• Embedded — rendered inline where you place a snippet on the page.

Questions

Add and reorder questions, each with text, an optional description, a required toggle, and options for choice types. Questions support conditional logic (branching based on previous answers). See question types.

Thank-you message

Customise the closing message (title, description, button label) shown after submission.

Appearance

Choose a position (one of the corners/sides), and set colours for the accent, background, text, descriptions and buttons. Customise button labels (Next, Back, Submit, Skip).

Trigger

• Trigger — after page load, on scroll, or on abandon (exit intent).
• Display after — a delay in seconds.
• Default state — whether the widget arrives Open (the form is showing) or Closed (just the launcher tab, which the visitor clicks to open).
• Frequency — Always, Once, or Until submit.

Default state matters more than it looks. A widget set to Closed only counts as seen once someone opens it, so impressions will read lower than an Open widget on the same page — and a frequency of Once stops capping the way it does for an open widget, because most visitors never open it at all. Closed is less intrusive and gets fewer responses; that is the trade, and it should be a deliberate choice.

Targeting

• Devices — desktop, tablet and/or mobile.
• Pages — all pages, or specific URLs using exact / contains / starts-with / ends-with matching, with optional exclusions.

Publish

Save as a draft or publish to go live. You can pause or reactivate a widget anytime, and grab embed code for embedded widgets.

Use a feedback widget for a short, in-context prompt on a specific page. Use a survey when you want the same set of questions answered across channels.